Friday, March 16, 2012

Xlibris Marketing Services Backbone Press Release

Publishing your book can be a challenging experience. Even more demanding is planning your book marketing strategies. That is why Xlibris is interested in making book promotions easier for self-published authors like you by offering a wide array of Xlibris Marketing Services to help make your book promotions smarter, easier, and more competitive.

The foundation of good book marketing strategies is the press release. It is the backbone of every well-planned book marketing campaign. In fact, it is a crucial cornerstone in most book marketing packages, particularly in Xlibris Marketing Services. It is offered as a stand-alone Xlibris Marketing Services product or as a key component of a self-publishing package.

The Xlibris Marketing Services PR campaign is an effective means to further your book’s reach and reputation. Xlibris has five different press release packages to suit your needs, which targets traditional and online media outlets, book buyers, librarians, and bookstore managers.

You don’t even have to be savvy at marketing. With this Xlibris Marketing Services product, you gain the means to improve your promotions and attract public interest in your book.

Find out how you can promote your book with the right Xlibris Marketing Services. For details on the different marketing services available, visit http://www2.xlibris.com.

Monday, February 27, 2012

Getting a Book Published Independently with Xlibris

Independence is good. Whether it is landing that first job and being financially independent or getting a book published independently through a self-publishing company, self-reliance is the key to a productive and fulfilling life.

For any writer who wants to become a full-fledged author, one of the most common dilemmas is how to publish a book. There are many obstacles in getting a book published, and one of them is the high incidence of manuscripts getting rejected by traditional publishers.

The good thing is that there are self-publishing companies like Xlibris where getting a book published is a lot easier compared to traditional publishers. Xlibris provides publishing packages for those who want to see their book in print and marketing packages to ensure that authors can maximize their book sales. With independent publishers like Xlibris, your book won’t end up in the infamous slush pile.

Getting a book published independently with Xlibris might be the best decision you can make in your writing career.

Xlibris-Published Author Launches Memoir Set in the Sixties’ Philly Warzone

Xlibris-published author Kevin Purcell recently self-published his memoir Philly Warzone, contrasting the years of his carefree and frivolous childhood against his turbulent adolescent years going into the 1960’s race-driven sectarian violence.

“To face so much danger at such a young age was a story that needed to be told,” shares Purcell. 

The Xlibris-published author operates a home-based advertising practice based in Philadelphia. The seed for his book was planted over fifteen years ago as a side project written during downtimes in between assignments. But as his advertising business came to a virtual standstill in the Great Recession of 2008, he started working on his book full-time and became an Xlibris-published author four years later.
“My chief aspiration for writing the book was to try to paint a picture with words for my children, and the children of my four brothers, so they could understand what our childhood was like, good and bad,” the Xlibris-published author reveals.

The Xlibris-published author’s memoir vividly captures the tense atmosphere of the time, with harrowing narratives on how everyday activities like traveling back and forth to school and meeting up with friends required so much planning.

“These are activities most young kids don’t think twice about. Yet, for us, during those years in that neighborhood, every move we made had to be calculated if we wanted to stay out of harm’s way,” the Xlibris-published author observes.

The public’s reaction to Philly Warzone has been overwhelming. “I have received hundreds of texts, emails, and Facebook posts from friends, family, and total strangers who have praised the book,” adds the Xlibris-published author.

“I’ve been particularly touched by many readers who lived through those dangerous years with me. So many have thanked me for capturing the essence of what those times were like. Many have said that now, at last, they can just hand my book to others and say, “Read this. This is what it was like.”